CUSTOM WEB DESIGN SERVICES IN RAPID CITY
Any professional marketing agency can to tell you, your website is the staple of your digital marketing campaign. Our web design experts provide high-end web design and development services. Your web design company should be creating and developing digital storefronts generating a return on your investment. The days of static “billboard websites” are dead and gone. Our marketing agency builds interactive, digital sales tools, enabling you to reach and target customers you never before thought possible
MARKET ANALYSIS -> WEB DESIGN AND DEVELOPMENT
Prior to web design and development, our website designers need to understand your market. You wouldn’t want to make the mistake of selling ice to an Eskimo. Odds are it wouldn’t be flying off the shelves.
We take these same ideas and apply them to your web design and development needs. Our web designers and search engine optimization services study, target and capitalize on your specific target market. In-depth and thorough market analyses are performed for every client prior to beginning any web design or development. We have to find out where your customers are, and what they’re searching for before we can design for them.
STRUCTURE FOR WEB DESIGN AND DEVELOPMENT
Now we begin designing your website! Well, not quite yet.
“Content is King”, is a phrase any web design and development professional knows well and holds dear. Optimized content is what will be driving and retaining traffic to your site. Your site’s framework and content are meticulously planned and pored-over prior to beginning web design and development.
Our site designs emphasize your most important content. By designing for content, we’re able to emphasize your site’s most important messages and call-to-actions, converting your website traffic into customers.
Now we design the website?? Yeah, now our company’s experts begin your website design.
UI and UX. These terms get thrown around a lot, but what do they really mean? While User Interface (UI), and User Experience Design (UX) do differ in practice, they share a common goal. A satisfied customer. Your website’s design isn’t for your liking, it’s for your users. Strategic web design and is a methodical process, carefully crafting a beautiful website, representative of your brand.
Our graphic designers take into account universally recognized graphics, locations, and call-to-actions converting visitors into paying customers. Users should know where they are on-site at all times, finding what they are after with the click of a button.
After you’ve approved the comps put together by our web designers, our web developers can start getting their hands dirty.
Our programmers custom code your website fitting your specific needs. Advanced, custom web design and web development practices create a fluid, visually pleasing, on-site experience for your users. With instant gratification becoming the norm, nothing hurts the conversion and ranking of your website more than lag. What an awful word, lag.
Our advertising firm’s web design and development specialists optimize your site by minimizing the number or server calls. Minimal server calls lead to lightning-fast load times, a google ranking factor, and users staying and converting on your site.
RESPONSIVE WEB DESIGN
54% of your customers access your website via mobile. Mobile users are 70% more likely to convert than their desktop counterparts. As if that’s not enough, search engines will no longer rank your non-responsive website.
Responsive website design and development is no longer a luxury, a mobile-friendly website is a necessity. The world’s gone mobile, and with a society always on the move, your customers have to find you at their fingertips.
We do responsive design a little differently here at Modern Design Agency. We’re not just shrinking your site down to fit on a smaller screen. The environment mobile website users interact within differs from that of a desktop. Our web design and development specialists design and develop a responsive version of your site, optimized for the mobile user experience.
All web design and development takes place within WordPress, the world’s most widely used and user-friendly CMS.
While it isn’t difficult to make updates to your website, and we train each of our clients in its use upon launch – we understand time is a business owner’s most precious commodity. Sometimes it’s easier to let our web design and development professionals handle the management of your website.
We offer several different options for website maintenance. From simple monthly updates and security protection to adding new products and services daily, we have the solution. If you are interested in having us maintain your website so you can focus on the day-to-day; family, getting that new client, overseeing R&D on your new product – get in touch and we will draw up your perfect solution.